Description

A360 Insights helps you track AI traffic, traffic sources and landing pages directly inside WordPress.

See which pages get visitors from ChatGPT, Gemini, Copilot, Perplexity, Claude, OpenAI and other AI discovery platforms without digging through complex analytics reports.

AI assistants are becoming a new discovery channel. If people find your content through ChatGPT, Perplexity, Gemini or Claude, A360 Insights helps you see those visits in your WordPress dashboard.

A360 Insights also shows search traffic, referrals, campaigns, landing pages, channel types, engagement events and privacy-friendly visitor technology breakdowns.

No cookies. No IP tracking. No full user-agent storage. No external analytics account required. Your analytics data stays inside your own WordPress database.

Use A360 Insights when you want a lightweight, WordPress-native way to understand AI traffic, search traffic, referrers and landing page performance.

Watch the quick demo

Why use A360 Insights?

Find out whether ChatGPT sends visitors to your WordPress site
See which posts and pages receive traffic from AI assistants
Compare AI traffic with search, referrals, campaigns and direct visits
Identify landing pages that start valuable sessions
Track engagement events such as scroll depth, outbound clicks, downloads, phone clicks, email clicks and form activity
Keep analytics data inside your own WordPress database
Avoid cookies, IP storage and external analytics accounts

Features

Track ChatGPT traffic in WordPress
Track Gemini traffic
Track Copilot traffic
Track Perplexity and Claude traffic
Track OpenAI, Codex and additional AI discovery platforms
See AI Traffic Share
See Top AI Sources
Click overview KPI cards to inspect focused chart breakdowns for AI Traffic, Search Traffic, Referrals, Sessions, Engaged sessions and Conversions
Filter traffic trends by AI source or referrer
Track Google and Bing search traffic
Search Traffic breakdown with search engines, landing pages from search and UTM terms
Page and post view tracking
Optional public counter with unique sessions or page views
Public counter appearance controls for icon color, background, transparent background and border
Custom post type support
Real-time content statistics modal
AI source statistics modal
Traffic source detection
Referrer analytics
Google Business Profile and Maps referrer detection
Browser-side referrer repair for visits that arrive as direct
Scroll depth engagement events for 25%, 50%, 75% and 90%
Enhanced engagement events for outbound clicks, file downloads, phone clicks, email clicks and forms
Anonymous session tracking with engaged sessions and engagement rate
Landing page funnel reporting by anonymous sessions
Top landing page report with sessions, engaged sessions and conversion rate
Dedicated Landing Pages report with top source, engagement rate and conversion rate
Select business landing pages and filter reports to selected landing pages only
Dedicated Sources / Channels report with sessions, engagement and conversions
Dashboard Channel Types report with sessions and views
Anonymous visitor technology breakdowns for device type, browser and operating system
Post statistics modal with Channel Types and Technology tabs
Configurable key events and conversion rate reporting
Private client report links for sharing post or landing page analytics
Central client report link manager with optional expiration and disable controls
UTM campaign tracking
UTM term tracking for keyword-style campaign reports when utm_term is present
Traffic channel breakdown
Dashboard summary widget
CSV export
Bot filtering
Ignore logged-in users
Ignore administrators
Browser prefetch filtering
WP-CLI and cron filtering
Data retention controls
Delete all data on uninstall
Privacy-friendly architecture
No cookies
No IP address storage
No user-agent storage
GDPR-friendly approach

What can you track?

AI assistant traffic from tools such as ChatGPT, Gemini, Copilot, Perplexity and Claude
Search traffic from Google, Bing and other search engines
Referral traffic from websites linking to your content
Channel types such as search engines, social networks, AI assistants, websites and direct entry
Google Business Profile and Google Maps referrers when available
UTM campaigns from newsletters, ads and marketing links
Anonymous device type, browser and operating system categories
Top posts, pages and custom post types by views
Anonymous scroll depth engagement events
Anonymous click, download and form engagement events
Anonymous sessions, engaged sessions and engagement rate
Landing funnel steps from page view to scroll, CTA clicks and form submits
Top landing pages by anonymous sessions and conversion rate
Landing page performance by top source, engaged sessions and conversions
Source and channel performance by sessions, top landing page and conversion rate
Key events for conversions such as phone clicks, email clicks and form submits
Shareable client reports for selected posts or landing pages
Central client report link management from the Settings screen
Recent visits, source details and campaign details

Ideal for

SEO agencies
AI SEO and GEO experiments
Content publishers
SEO specialists
Marketing agencies
Landing page tracking
Campaign measurement
Privacy-conscious websites
Lightweight analytics alternative

Privacy

A360 Insights does NOT store:

IP addresses
Cookies
User IDs
Personal identifiers
User-agent strings

Optional tracking data:

Referrer host / URL
UTM parameters
Anonymous event timestamps
Anonymous scroll depth events

All analytics remain inside your own WordPress installation.

Screenshots

AI Traffic Analytics dashboard showing total views, AI Traffic Share, search traffic and referrals.

AI Sources Overview with ChatGPT, Gemini, Copilot, Perplexity, Claude and other AI discovery platforms. — AI Traffic Analytics dashboard showing total views, AI Traffic Share, search traffic and referrals.

Installation

Upload the plugin files to /wp-content/plugins/a360-insights/
Activate the plugin through the WordPress Plugins screen
Go to A360 Insights Settings
Choose what content should be tracked
Open Posts / Pages and click the Views counter

FAQ

How do I show a public view counter?

Go to A360 Insights Settings Tracking Public view counter and enable the footer counter. It is disabled by default.

You can show total site sessions, total site views, current content sessions or current content views.

You can also place the counter manually with [a360_views_counter scope="site" metric="sessions"] or [a360_views_counter scope="content" metric="views"].

Shortcode colors can be customized, for example [a360_views_counter scope="content" metric="sessions" icon_color="#2563eb" background_color="#ffffff" border="visible"].

Use background="transparent" for a transparent counter background.

Can I track ChatGPT traffic in WordPress?

Yes. A360 Insights detects traffic from ChatGPT and other AI assistants, then shows AI traffic directly inside your WordPress dashboard.

Which AI traffic sources are supported?

A360 Insights can classify traffic from AI and discovery platforms such as ChatGPT, OpenAI, Codex, Gemini, Claude, Copilot, Perplexity, Meta AI, Mistral, You.com, Poe, Phind, DeepSeek and Grok.

Is this a Google Analytics alternative?

A360 Insights is a lightweight WordPress analytics plugin focused on AI traffic, referrers, search traffic, campaigns and content performance.
It is not intended to replace every advanced Google Analytics report, but it gives website owners a simple way to see important traffic data directly inside WordPress.

Does this show AI referrals and AI Traffic Share?

Yes. The dashboard includes AI Traffic, AI Traffic Share, Top AI Sources and source-level statistics.

Can I see which landing pages start sessions?

Yes. The dashboard includes Top Landing Pages based on anonymous sessions, with session counts and conversion rate for the selected period.

How do engagement events work?

Engagement events are tracked automatically on pages where A360 Insights is active:

Outbound clicks count clicks on links that lead to a different domain.
File downloads count clicks on downloadable files such as PDF, DOC, XLS, PPT, CSV, ZIP, images, audio and video files.
Phone clicks count clicks on tel: links.
Email clicks count clicks on mailto: links.
Form starts count the first interaction with a form field.
Form submits count submitted forms.
Scroll events count 25%, 50%, 75% and 90% scroll depth.

The percentage shown next to each engagement event compares that event count with page views for the selected period. For example, 10 phone clicks from 100 page views shows 10%.

Does this use cookies?

No. A360 Insights does not use cookies.

Does this track IP addresses?

No. IP addresses are never stored.

Is it GDPR compliant?

The plugin is designed with privacy-first principles and avoids storing personal identifiers.
Website owners remain responsible for their own legal compliance.

Can I track UTM campaigns?

Yes. UTM source, medium and campaign parameters can be tracked.

Can I export analytics?

Yes. CSV export is included.

Does it support custom post types?

Yes.

Can I exclude administrators?

Yes.

Reviews

iesbe chunyo 14, 2026 1 reply

Easy to set up and very useful. All the essential website statistics are available directly in the WordPress dashboard. Highly recommended!

Read all 2 reviews

Contributors & Developers

“A360 Insights – Track AI Traffic, Sources & Landing Pages” is open source software. The following people have contributed to this plugin.

team A360

Translate “A360 Insights – Track AI Traffic, Sources & Landing Pages” into your language.

Interested in development?

Browse the code, check out the SVN repository, or subscribe to the development log by RSS.

Changelog

2.1.8

Fixed year and month chart buckets so Traffic Trend totals match the selected period totals.
Fixed Top Referrers grouping and click filters for direct, source-based and referrer-host traffic.
Clarified Landing Pages metrics versus Page statistics metrics with more precise labels.
Improved Landing Pages table headers so longer metric labels fit cleanly.

2.1.7

Updated the plugin name and short description to highlight AI traffic, sources and landing page analytics.
Removed the redundant “for WordPress” wording from the WordPress.org listing title.

2.1.6

Added clickable dashboard KPI cards for Total Views, AI Traffic, Search Traffic and Referrals to quickly update the Traffic Trend chart.
Added clickable Channel Types on the dashboard so traffic trends can be filtered by Organic Search, AI Traffic, Social, Referral, Campaign and Direct.
Improved demo seed data so traffic channels show more distinct trend shapes when dashboard filters are used.

2.1.5

Repositioned the WordPress.org listing around ChatGPT and AI traffic analytics for clearer discovery.
Updated the plugin name, short description and opening readme copy to focus on AI referrals from ChatGPT, Gemini, Perplexity, Claude and related assistants.
Added a short video demo to the WordPress.org readme description.
Updated the plugin information modal so the in-dashboard details screen matches the new AI traffic positioning.
Refreshed translation metadata for the updated plugin description.

2.1.4

Added clickable Post statistics KPI cards for AI Traffic, Search Traffic, Referrals, Sessions, Engaged sessions and Conversions.
Added focused Chart.js breakdowns in the Post statistics Overview panel with a scrollable side list for each selected KPI.
Added Search Traffic details for search engines, landing pages from search and UTM terms when utm_term is present.
Added Referrals chart breakdowns by referring domain.
Added Sessions, Engaged sessions and Conversions chart breakdowns with supporting event/key-event summaries.
Added utm_term storage and upgraded the database schema to version 14.

2.1.3

Added anonymous visitor technology breakdowns for device types, browsers and operating systems.
Added a dashboard Technology tab and a per-content Technology tab in the Post statistics modal.
Added Channel Types reporting to the dashboard overview and Post statistics modal using existing anonymous source/session data.
Updated the demo data generator to seed browser, operating system and device type examples.
Bumped the database schema version for automatic session table upgrades.

2.1.2

Updated the plugin name and WordPress.org readme title to emphasize AI Traffic, Landing Pages and Conversion Funnel Analytics.
Refined the main dashboard Traffic Trend chart to better match the Post statistics chart with visible points and a smoother line.
Improved release metadata so the updated plugin positioning is published with a new WordPress.org version tag.

2.1.1

Added a clearer AI search analytics summary to the main dashboard.
Added a supported AI sources overview designed for easier product screenshots and source comparison.
Replaced the duplicated AI sources table with a Top AI Pages report showing which content receives AI traffic.
Improved the Month period label to explicitly show the complete rolling 30-day date range.
Added scrollable Landing Pages and Sources / Channels reports with sticky table headers.
Added a scrollable Report Links table with sticky headers, copy/open actions and permanent deletion for inactive links.
Split the long Settings screen into focused, sticky navigation tabs for tracking, landing pages, public counter, events and privacy.
Moved CSV export and counter reset actions into a compact vertical toolbar beside the analytics chart to reduce modal height.
Kept all seven overview KPI cards in one desktop row with responsive tablet and mobile layouts.
Added complete Polish translations for the dashboard, reports, navigation and settings screens.
Added complete French, German, Spanish, Portuguese, Dutch, British English and Finnish translation catalogs.
Improved AI source list sizing and scrolling across desktop and mobile layouts.
Added automatic cache-busting for updated dashboard CSS and JavaScript assets.
Fixed dashboard layout issues caused by browsers retaining an older stylesheet.

2.1.0

Added an optional public counter with a small analytics icon.
Added settings for unique sessions or all page views in the public counter.
Added settings for total site or current content values in the public counter.
Added public counter appearance controls for icon color, background color, transparent background and border visibility.
Added the [a360_views_counter] shortcode for manual counter placement.
Improved public client reports with a traffic trend chart, visual traffic channel widgets, referrer bars and campaign cards.
Improved the Business landing pages settings anchor from the Landing Pages report.

2.0.1

Improved the desktop dashboard layout by placing Top Landing Pages and Traffic Trend on the same row.
Added business landing page selection in Settings.
Added All detected and Selected only filters to the Landing Pages report.
Added a dedicated Report Links admin menu item for private client report links.

2.0.0

Added a dedicated Sources / Channels admin report.
Added source, channel, sessions, engaged sessions, engagement rate, conversions and conversion rate columns.
Added top landing page per source to help compare which traffic sources start the best sessions.

1.9.0

Added a dedicated Landing Pages admin report.
Added top source, sessions, engaged sessions, engagement rate, conversions and conversion rate columns for landing pages.
Added quick actions from the Landing Pages report to open content statistics or view the landing page.

1.8.0

Added a Top Landing Pages dashboard report based on anonymous sessions.
Added landing page sessions and conversion rate columns for faster landing page analysis.
Reused existing session and key event data without adding a new database migration.

1.7.0

Added configurable key events for conversion reporting.
Added default key events for phone clicks, email clicks and form submits.
Added Conversions and Conversion rate metrics to post/page statistics and public client reports.
Added a Key events tab to the statistics modal.
Added Key events settings so site owners can choose which engagement events count as conversions.

1.6.0

Added landing page funnel reporting based on anonymous sessions.
Added funnel steps for landing page views, 75%+ scroll depth, CTA/link clicks, form starts and form submits.
Added a Funnel tab to the post/page statistics modal.
Added funnel bars to public client reports.
Funnel reporting is calculated from existing local page view, session and engagement tables without external accounts.

1.5.0

Added anonymous browser session tracking using sessionStorage instead of cookies.
Added a local sessions table with hashed session IDs, landing path, traffic source and UTM data.
Added Sessions, Engaged sessions and Engagement rate metrics to post/page statistics and public client reports.
Connected engagement events to anonymous sessions so clicks, downloads, forms and scroll events can mark sessions as engaged.
Added session diagnostics and retention/reset support for the new sessions table.

1.4.0

Added enhanced engagement event tracking for outbound clicks, file downloads, phone clicks, email clicks, form starts and form submits.
Added event labels for engagement diagnostics so recent events show the clicked URL, file, phone, email or form identifier.
Expanded Engagement reporting beyond scroll depth while keeping page view counters unchanged.
Added a database upgrade for anonymous engagement event labels.

1.3.0

Added Settings tabs for Tracking, Diagnostics and Client Reports.
Added a central Client Reports manager for creating report links for posts, pages and landing pages.
Added a recent report links list with status, expiration dates and disable/revoke controls.
Improved client report link management without changing existing tracking, UTM, AI or search classification behavior.

1.2.0

Added private client report links for sharing selected post or landing page analytics without WordPress admin access.
Added disable/revoke controls and optional expiration dates for client report links.
Added anonymous scroll depth engagement events for 25%, 50%, 75% and 90% scroll thresholds.
Added engagement reporting UI for scroll depth metrics.
Added a dedicated engagement events table so scroll events do not increase page view counts.
Added browser-side document.referrer repair to update recent direct views when the browser can see a referrer that PHP did not receive.
Added Google Business Profile and Google Maps referrer detection, including Maps, local, posts.gle and maps.app.goo.gl signals.
Added temporary full referrer diagnostics table for inspecting raw request paths, sources, referrer hosts and full HTTP referrers.
Recent full referrers are now shown only when full referrer diagnostics are enabled.

1.1.10

Added Google Business Profile and Google Maps referrer detection, including Maps, local, posts.gle and maps.app.goo.gl signals.
Added temporary full referrer diagnostics table for inspecting raw request paths, sources, referrer hosts and full HTTP referrers.
Added browser-side document.referrer repair to update recent direct views when the browser can see a referrer that PHP did not receive.
Added anonymous scroll depth engagement events for 25%, 50%, 75% and 90% scroll thresholds.
Added a dedicated engagement events table so scroll events do not increase page view counts.
Added private client report links for sharing selected post or landing page analytics without WordPress admin access.
Added engagement reporting UI for scroll depth metrics.
Added diagnostics for recent full referrers and recent engagement events.
Improved source classification so Google Business Profile traffic is reported separately from general Google search when confirmed signals are available.

1.1.9

Improved WordPress.org plugin description and feature messaging for global discovery.
Added clearer AI traffic, AI referrals and ChatGPT traffic positioning.
Added new FAQ entries for ChatGPT traffic, AI referrals and Google Analytics positioning.
Improved screenshot captions for better WordPress.org marketplace presentation.
Updated readme feature list to better describe dashboard, source filtering and AI source statistics.
Updated plugin header description for clearer marketplace messaging.

1.1.8

Added dashboard interface translations for Spanish, French, Dutch, Portuguese and Italian.
Fixed WordPress Plugin Check warnings related to prepared SQL placeholder counting.
Improved SQL preparation compatibility with WordPress.org plugin review tools.
No tracking behavior or database schema changes.

1.1.7

Added source filtering for the Traffic Trend chart from AI Traffic and Top Referrers tables.
Improved WordPress dashboard widget with AI-focused summary metrics.
Added clickable AI source statistics modals from the WordPress dashboard widget.
Added clearer empty states and help text for new installations.
Added AI Sources Overview to the main analytics dashboard.
Improved AI Sources Overview layout with responsive internal scrolling.
Added onboarding notice after plugin activation.

1.1.6

Added AI source detection for Meta AI, Mistral, You.com, Poe, Phind, DeepSeek and Grok.
Improved UTM source classification for additional AI discovery platforms.
Improved AI traffic grouping across dashboard, post statistics and traffic reports.

1.1.5

Added AI source detection for Meta AI, Mistral, You.com, Poe, Phind, DeepSeek and Grok.
Improved UTM source classification for additional AI discovery platforms.
Improved AI traffic grouping across dashboard, post statistics and traffic reports.

1.1.4

Fixed AI source detection when UTM source values contain domains such as chatgpt.com or copilot.com.
Added Codex traffic classification as an AI source.
Improved AI traffic classification for ChatGPT, OpenAI, Codex, Gemini, Copilot, Perplexity and Claude.
Fixed Recent Visits in the post statistics modal to respect the selected date range.
Improved dashboard widget top content links so they can open the statistics modal.
Improved plugin details modal banner display in the WordPress Plugins screen.
Refined dashboard analytics panel layout and scroll behavior.
Minor UI and stability improvements.

1.1.3

Added AI Traffic Analytics dashboard.
Added AI Traffic Share reporting.
Added AI source detection for ChatGPT, Gemini, Claude, Copilot, OpenAI and Perplexity.
Added Top AI Sources statistics.
Improved traffic source classification and reporting.
Updated plugin screenshots and documentation.
Performance and stability improvements.
Various bug fixes.
Added sorting by Views column in Posts, Pages and Custom Post Types.
Fixed Views column visibility when post types are disabled in Settings.
Improved Custom Post Type support in admin tables.
Improved Quick Status information in Settings.
Replaced Views text header with a compact analytics icon.
Fixed post type column registration logic.
Various UI and usability improvements.

1.1.2

Added dashboard summary widget.
Added traffic source reporting.
Added CSV export improvements.
Improved bot and crawler filtering.
Improved data retention management.
Performance optimizations.

1.1.0

Added page and post analytics.
Added referrer tracking.
Added UTM campaign tracking.
Added privacy-friendly analytics architecture.
Added custom post type support.